eBay Auction Descriptions That
REALLY Sell!
Headline That Attracts
The first thing you need to do is attract people to your
auction. The more the merrier. Yes?
You need two main ingredients. Keyword and big benefit.
Your keyword will be the main word that people will search
on to find your item. But you need a big benefit aswell to ensure they
select YOUR auction and not someone elses.
Powerful Opening Paragraph
Then you need a very strong powerful paragraph to get
someone interested enough to read the rest of your auction. And if you
make sure it really gets their heart beating faster they're almost guaranteed
to buy. They way to do this is by getting them to see themselves already
owning your item. Getting them to test drive it, if you like.
Testimonials
If you can, try to get testimonials from people who've
owned this item. They could either be a past customer of yours or someone
writing about very something similar to your item. If they happen to be
famous, well!
Testimonials are other people selling your item. It's
very powerful and it creates belief in the quality of what your offering.
List Of What You Get
If this is done right it should sell your item on it's
own power.
Everybody likes lists because it's easy to see what you
get. Make sure you've got one in every auction. And I don't mean a list
of boring features like...
22ct gold
Water resistant
Sekonda make
I mean a list of the benefits...
Look good with this prestigious 22ct gold watch
Don't worry if it's get wet it's water resistant
Know you've always got the right time (Sekonda is accurate)
A benefit is what a feature does for someone. Try to find
as many of these as possible. There are certain techniques which are BRILLIANT
at finding out the benefits in any item that REALLY SELL! One that I show
in my book is particularly effective and quick at this task.
Fantastic Offer Only A Moron Could Refuse
Try to make what you offer your customer well worth the
price you're offering. Again, there are ways of making your offer irresistable
by adding to it.
Motivating Call To Action
This is where most people fail. They just describe their
item and that's it. Sorry! If you want people to bid you've got to write
a motivating short paragraph at the end. Tell them why they should buy.
There you have it. Good luck!
Next Article
How
To Make Money Online : Sell On eBay
If you're retired, or a stay at home Mom or Dad, or are
in the market for a part time job you simply have to consider becoming
a seller on eBay. Why? Here are some very good reasons:
1. You can get started.....
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Business Extra Income ==> eBay
Auction Online
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