Have you ever been delighted after a huge sale selling on Ebay. . .only to find out that your massive profit margin was whittled away by fee after fee after fee after fee? Ebay charged you to list your item; they charged you to add pictures; they charged you to add upgrades; they charged you to use a template; they charged you to put your auction up at a certain time; and then, on top of everything else. . .they charged you AGAIN for closing the sale. At this point, you would have been happy to walk away from your huge sale with the shirt on your back. But no. Paypal arrived on the scene to process your transaction for a small fee - your shirt. . . .and there you sat at your computer, frustrated and shirtless. You were probably ready to just throw your hands up in dispair and quit selling on Ebay. But you didn’t. You stuck with it. Maybe you haven’t had any success on Ebay since then, but what matters is that you stuck with it. And that is easily the most important part about selling on Ebay: sticking with it until you get that breakthrough. And for that, I am going to reward you by showing you some simple tricks I have used to prevent the fee-mongers from extracting all of my profits. Hopefully this will help you to do the same and find your breakthrough. The first method is using free hosting services for all of your auction pictures. If you sell a lot of small items on Ebay, this will save you a considerable amount of money in fees. If you only sell large items, this will allow you to cut back on unncessary fees on each auction. I personally suggest using Geocities.com for this. All you have to do is upload the pictures you want in your auctions and then then reference them in the actual auctions. The second fee-saving method I suggest is creating or purchasing a template for your auctions. I personally suggest learning HTML, which doesn’t take very long, and using it to create your own template. In the long run, this will save you a lot of time and frustration, as you will be able to create the exact look and feel you want for your auctions. However, if you don’t have the time to learn HTML, you can either purchase a template online for a dollar or less or you could have one professionally- created to fit your specifications at elance.com. Not only will this save you additional auction fees on Ebay, but it will boost your credibility as a seller, potentially raising the amount of bids you receive--and subsequently increasing your profit-margin The third and last method I will go over involves improving the mechanics of your auction, so you can pull just as many customers as a featured listing would, but without using one. This is actually quite simple. All you have to do is carefully construct your title to accomplish the following two goals: 1) include as many targeted, high-traffic keywords as possible; and 2) form a coherent and compelling message that will entice these new streams of traffic to click through to your auction. If you can achieve a better balance than what you have right now, you will notice an enormous boost in traffic. In fact, it can easily be the difference between 25 auction visitors and 250! Some people make a full-time income buying from the auctions that get 25 visitors and then reselling with this tactic, which gets them 250. By now, you know what you need to do to cut a serious chunk out of your Ebay seller’s fees. Put this to work in your auctions - and you could be seeing that breakthrough I talked about in a matter of weeks.
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