MLM and SEO Are Related
Business
MLM companies have been around way before the Internet.
It is a few steps above a chain letter. Well, maybe more then a few steps.
MLM has paved the way for people to have their own business. It can start
out as side money and flourish into a very profitable business.
Now, you are probably saying to yourself “Joe, what do
you know about MLM?” Well, folks in the early days I did MLM. Yes, I am
a not proud of it. Not because it’s MLM but, because I wasn’t any good
at it. Thank goodness though. I may not have found my calling in SEO if
I did. What I am trying to say is...MLM is hard. Nowadays, they try to
make it easier by offering you a cookie cutter site. What? A cookie cutter
site? Isn’t that bad SEO? YES! MLM in their attempt to help their down-line
are actually making it harder. You want to spend more time promoting your
site by:
-
Writing content
-
Testimonials
-
Recommendations
-
Providing tips about the items or products
-
..and so on.
MLM companies force you to throw more of your hard earn money
into advertising. If you know the name of a well established MLM company
type it into Google. What you get is dozens of sites. Many of them are
the same exact site dominating over the others. It is usually the companies
own site. Generating leads that YOU will have to pay to get. While your
cookie cutter site fights for spots on Google adwords. Which by the way
YOUR MLM has the top 3 positions. So, how do you win?
Create your own web site. Find keywords related to what
you sell and not the company name. If you cannot do that then create a
blog. Place tips, recommendations, and testimonials and so on in your blog.
Do your own Google campaign. Find message boards, blogs and websites that
have interests in what you sell. You can even do a link exchange with other
blogs.
Until MLM companies’ see how valuable SEO is to the success
of their business and yours you can never be successful. They will always
tell you about the successes and never the failures. It is true it takes
money to make money. But, if the main company corners the market on leads
how can you ever make it ahead? Go door to door?
Take matters into your own hands. Or, better yet. Demand
your up-line provide you with a better way to achieve your goals. They
are profiting from all your hard work. So, let them help you as much as
possible. If that doesn’t work take matters into your own hands. The worst
you can do is make things better.
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